As anticipation for the biggest football tournament of the year heats up, W+K Amsterdam brings Paranoid and director Edouard Salier back to Nike (see Nike Women) for another web-film with the theme of athletes and their battles against Mother nature. This time Nike offers up a solution; a shoe that reacts to the changing terrain (courtesy of Digital District, frequent collaborators of Edouard’s).
Link: http://vimeo.com/10964751
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